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Don’t Sweat The Heat

Summer has officially begun, and if predictions are correct, this year will be one of the hottest summers on record. Of course, in the South we’re used to heat and humidity; we all have our ways of coping, but you don’t have to let these summer days drain your bank account from astronomical utility bills.

According to Energy Star, the government-backed program that helps us all protect the environment and save money, the average household spends more than $2,200 a year on energy bills, with nearly half of this going to cooling and heating costs. The energy used in the average house is responsible for twice as many greenhouse gas emissions as the average car.

Yes, you can help yourself with so-called cooling bed sheets and desktop or ceiling fans. But the bigger/better ways to keep yourself and your home cool — and to save money on your utility bills — is to check the following items in your home:

  1. Embrace Energy-Efficient Windows — Industry officials agree that you replace the windows in your home every 15-20 years. Look for the Energy Star label when buying new windows — it means the windows meet strict energy efficiency guidelines set by the U.S. Environmental Protection Agency.
  2. Seal the Deal — Check for air leaks around your windows and electrical outlets, or gaps around pipes and wires. Many of these areas can be filled with caulk or special coverings. Additionally, ensure weatherstripping around windows and doors is secure and in good condition.
  3. Cover and Close — Close window blinds and drapes to keep sunlight from coming in, especially on southern-facing windows. Additionally, make sure you close your windows when the air conditioner is on. Closed windows will keep the cool air trapped inside and will prevent the air conditioner from working too hard.
  4. Don’t Forget the Filter — Check your air filter frequently: once a month in the summer and winter, when it is used heavily. A dirty filter will slow down airflow and make the system work harder to keep you cool.
  5. Turn Up the Thermostat — Turn up the thermostat while you’re not at home (or set it as high as is comfortable when you are home) to lower your utility bills. Programmable or smart thermostats work best.
  6. Simple Tasks; Big Savings — Air-dry your clothes instead of using the dryer. Keep the fireplace closed so the cool air doesn’t escape. If you can, limit the use of your oven to keep your house from getting too hot.

For more information, visit energystar.gov.

How Local Health Providers Are Making Healthcare Safe

Some people are moving forward with life post-quarantine. Others remain fearful of exposing themselves to the virus, shunning even the thing that can help them stay healthy and have a great quality of life: medical care.

An extensive, worldwide survey1 published in the European Heart Journal found that the number of patients who sought care for heart attacks dropped by more than 50 percent in the early months of the pandemic. Another large study2 found that vaccination interruption could put 80 million babies at risk of getting deadly diseases like measles and polio.

While these are global findings, Georgia healthcare providers are seeing the same unfortunate trends. Halfway into this year of pandemic-related changes that have turned lives upside down, it’s easy to understand why many of us are tired of “corona-talk.” But we need to talk about staying healthy. This article will explore the important steps local healthcare providers are taking to ensure the care you need is a safe experience, whether it’s emergency or preventative care, surgery or even aesthetic procedures, which are in surprising demand thanks to the growing popularity of virtual meetings.

Care for children shouldn’t wait

“I always say that parents know their kids best and can tell when something is wrong,” said Dan Salinas, M.D., who serves as the chief medical officer at Children’s Healthcare of Atlanta.

He credits families with continuing to seek medical care for serious conditions or injuries during the COVID-19 pandemic. However, he’s concerned about a decline in important preventive care such as immunizations, annual checkups, and sports physicals. “My biggest piece of advice to parents right now regarding general care is don’t delay vaccinations, well-child visits, or sports physicals,” he said. “To help curb outbreaks of vaccine-preventable diseases, it’s so important to stay on schedule with shots for kids of any age, from babies to teens, especially as we approach flu season this fall.”

He added that immunizations and physicals need to be up-to-date to meet school requirements as kids return to school.

And, for any scheduled or emergent visits across Children’s facilities, safety measures including health screenings, masks, online check-in, and dedicated “clean teams” are in place. Only one caregiver is allowed with each patient during a visit to reduce the number of people inside the facilities. Floor decals in high-traffic areas help everyone stand six feet apart.

“It’s been encouraging to hear our families say how comfortable and safe they have felt at Children’s during recent visits,” Dr. Salinas said.

Like most health providers, Children’s now offers virtual appointments. More information is available at choa.org/virtualvisit.

Visit your physician’s office safely — or virtually

“Thankfully, our office has remained open through this pandemic,” said Christina Powers, M.D., an internal medicine physician at Medical Associates of North Georgia, a Northside network provider. Precautions to protect patients and staff include limiting people in the waiting room, temperature checks for both patients and employees, and mandatory mask-wearing.

“It is important to stay as healthy as possible and continue to be compliant with all of your medications and doctors’ visits to prevent your immune system from becoming weak,” she said.

For patients at high risk, Powers and her colleagues can meet with them through a virtual portal or by phone. “This has been especially helpful with our sick visits,” she said. “We can still see and evaluate them and direct them to drive-up testing, call in medication for them, or direct them to the ER if warranted. This is all done in the comfort of their home.”

She also finds it important to address patients’ mental health concerns that may relate to the pandemic. “Taking care of ‘all of you’ is a number-one priority for me as a doctor,” she said. “If there are gaps in your mental, physical or spiritual health, it can manifest in unhealthy ways. We try as physicians to identify the problems and get people to feel their best. So, if any of these aspects seem unbalanced, it might be worth talking to your doctor about it.”

Safety first in emergency departments and surgery centers

“What we have seen across the country and at Wellstar Health System is a 40-50 percent decrease in Emergency Department visits, and that includes patients experiencing stroke, heart attacks, and who need emergency surgeries,” said Vik Reddy, M.D., chief medical officer for Wellstar Kennestone Hospital. “I’m worried about people delaying care and having worse outcomes.”

Essentially, if patients who stay home survive, they could experience heart failure or permanent disability. “Delaying treatment may result in an irreversible condition that can have a more dramatic impact on your health than catching COVID-19,” Dr. Reddy said.

When Georgia Gov. Brian Kemp began reopening the state in April, Wellstar was among local health systems that reopened access to time-sensitive, essential surgeries for medical issues that will cause problems if left unchecked, such as the removal of lesions or polyps in the colon, or symptomatic gall stones or hernias.

William Mayfield, M.D., chief surgical officer for Wellstar Health System said patients who need these types of surgeries will likely not set foot in the hospital for the procedure. Wellstar moved outpatient procedures to ambulatory surgery centers such as Wellstar East Cobb Health Park and Wellstar Vinings Health Park. “There has been a tremendous amount of work on new processes and policies to ensure the safety of our facilities,” Dr. Mayfield said. “Wellstar has taken significant precautions to prevent the spread of COVID-19 and protect our patients and team members.”

Some precautions include testing surgery patients for COVID-19 several days before surgery. The system has also ramped up telehealth, with an estimated 50,000 virtual visits between late March and end of May. “Your doctor comes to you, wherever you are,” Dr. Mayfield said. “Patients that I have interviewed by video love the fact they don’t have to come in. Virtual visits are a huge patient satisfier.”

The surprising demand of facial procedures

Seth A. Yellin, M.D., F.A.C.S. is founder and director of Marietta Facial Plastic Surgery, Laser & Aesthetics Center. One of the many treatments he is well-known for is Injecta-Lift, which reshapes the face with injectable fillers to improve facial symmetry and self-confidence. He also performs surgical rejuvenation such as facelifts, blepharoplasty (cosmetic eyelid surgery) and rhinoplasty.

When his office closed in the early weeks of the state shut-down, he offered new patient consultations using a HIPAA-compliant virtual platform and launched a weekly, hour-long webinar series to discuss various facial aesthetic procedures. He also launched a new skincare website with a home delivery option (MariettaDermSkincare.com) so patients could access skincare products.

“Maintaining healthy habits such as skincare during times of stress helps to create a sense of normalcy,” he said.

When the office reopened, Dr. Yellin and a reduced support staff saw patients two days per week. They adopted practices such as floor markings to encourage physical distancing, enhanced disinfection, asking patients to wait in their cars instead of the waiting room and increasing the amount of time for appointments to reduce overlapping patients.

There was higher patient demand than he expected. A friend of Dr. Yellin’s was less surprised, saying, “‘All my colleagues are commenting on how bad they look on Zoom. In reality, we’re in this weird circumstance where people stare at each other’s faces for longer than we normally would.’”

During the shutdown, no employees were terminated and furloughed hourly employees received bonuses. In June, the full staff returned along with three newly hired team members. “The emotional impact of looking and feeling good is part of self-care,” he said. “It’s an important part of what we should be doing during this crazy time we’re in.”

Resources

1) 2020, May 29. “STEMI admissions during COVID-19: An ESC survey on ST-elevation myocardial infarction (STEMI) admissions during the pandemic.” Retrieved from European Society of Cardiology: www.escardio.org/Education/COVID-19-and-Cardiology/esc-survey-on-stemi-admissions-during-covid-19

2) Hoffman, Jan. 2020, May 22. “Polio and Measles Could Surge After Disruption of Vaccine Programs.” Retrieved from The New York Times: www.nytimes.com/2020/05/22/health/coronavirus-polio-measles-immunizations.html

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Caring for caregivers

Caregivers working in this stressful healthcare environment during a pandemic may struggle with stress and anxiety.

To ease some of the burden on their frontline workers, Northside team members can attend a virtual support group called “Face COVID.” Human Resources offers stress management tips and provides “Monday motivation” to help employees stay positive.

Children’s Healthcare of Atlanta offers its team daily support meetings, one-on-one staff support and visits with Lotus, a dog who provides pet therapy to patients.

Among Wellstar’s employee programs, it has established a COVID-19 Caregiver & Workforce Helpline and implemented a crisis care program that helps employees with child, elder and pet care.

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Med Team Tips to Live Your Best

*Some of these quotes have been edited for brevity.

1. Stay optimistic and stay connected. “You have to remain optimistic. We as individuals have overcome many obstacles. Maximize the benefits of being with your family and kids, of not running around to every basketball game. Stay in touch with family and friends with video.” – William Mayfield, M.D., chief surgical officer for Wellstar Health System

2. Exercise. “Stay fit and active. You don’t need more than a 5×5 foot area for exercise.” — Seth A. Yellin, M.D., Marietta Facial Plastic Surgery, Laser & Aesthetics Center

3. Reach for the crayons (they’re not just for kids). “Try creative coping strategies such as coloring, drawing or painting, playing an instrument or even breaking out some Play-Doh.” — Dr. Dan Salinas, Chief Medical Officer, Children’s Healthcare of Atlanta

4. Sleep well. “Sleep deprivation can negatively affect your immune system. Making sure we have a good sleep environment and prioritizing time to sleep will help us stay healthy in the long run.” — Christina Powers, M.D., Medical Associates of North Georgia, Northside network provider

5. Maintain a balanced diet. “The quarantine 15 is a real thing. People tend to gravitate to unhealthy food choices (junk food, alcohol) to deal with anxiety. A well-balanced meal can make people feel better emotionally and physically rather than binging on chocolate or alcohol.” — Christina Powers, M.D., Medical Associates of North Georgia, Northside network provider

6. Try something new. “This is a good time to do something you’ve always wanted to do.” — Seth A. Yellin, M.D., Marietta Facial Plastic Surgery, Laser & Aesthetics Center

7. Control what you can control. “It has not been uncommon to feel a loss of control because of so many external factors. I have tried to focus on the things that I can control — being present with my family, taking care of myself and contributing to the overall health of the community by observing shelter-in-place orders, social distancing recommendations, masking in public and handwashing.” — Dr. Dan Salinas, Chief Medical Officer at Children’s Healthcare of Atlanta

8. Socialize responsibly. “I had some friends in the back yard where we sat in lawn chairs apart. We all brought our own beverage and sat in-person for an hour. You need to have moments where you’re staying safe and balancing social interaction. We rely on that. Even my young kids, they thrive on their peers. We are not robots.” — Vik Reddy, M.D., chief medical officer for Wellstar Kennestone Hospital

9. Help someone. “Helping others has always been stress relieving for me, I think that is a main reason why I became a physician!” — Christina Powers, M.D., Medical Associates of North Georgia, Northside network provider

10. Call your doctor.

11. “Notify your child’s pediatrician if you have concerns that your child may be exhibiting significant anxiety or sadness/depression.” — Dr. Dan Salinas, Chief Medical Officer at Children’s Healthcare of Atlanta

12. “If anxiety and depression is becoming a problem, do not hesitate to contact your primary care physician. We are here to help!” — Christina Powers, M.D., Medical Associates of North Georgia, Northside network provider

High Marks During Hard Times

Early this spring, COVID-19 news reports waylaid the entire country as various statistics trickled into the public domain. The onslaught of data soon alerted school systems about the severity of the illness and the potential for spreading amongst students. At first, the threat of a coronavirus outbreak seemed somewhat nebulous with serious cases clustered overseas, but education professionals watched scientific models intently and heeded early warnings. Here in Cobb County, an educational system known for outstanding commitment to the entire community, rose to the occasion to meet an unprecedented challenge and reveal a resolute fortitude.

Taking Notes

The initial intimation of health concerns in schools elicited a theoretical approach that could be similar to that taken for extreme weather emergencies — a short physical break from the classroom while students continued with assignments and projects already in progress. But soon, it was apparent that facing a full-blown pandemic called for an entirely unique protocol.

“Everything about this situation is complicated and serious,” confirms Cobb County School Superintendent Chris Ragsdale. “The most important [aspect] has been keeping every plan, scenario, and conversation based on student needs, not based on adult pressures. Our team was definitely prepared to keep students at the center of our response and that is the most important part. Certainly, none of us were really prepared for a public health pandemic to shut down school buildings overnight.”

The idea of tertiary exposure through global transportation lines presented early concerns as administrators considered the wider context of local schools. Honey Brannon, director of communications and marketing for Smyrna’s Whitefield Academy recalls that just before their spring break in early March, they’d heard about the increasing threat abroad. “We were thinking about the travel aspect and organized a team within the school to brainstorm about the possible impact,” she said. “Prior to returning back from spring break was our first communication with the extended school community.”

Evaluation of available at-home resources for students pushed forward as an immediate consideration in transitioning curriculum out of the classroom. Jen Brock, executive director of communications for Marietta City Schools, pointed out that because it’s a smaller school district with a network of eight elementary schools feeding into one sixth-grade academy, one middle and one high school, they’ve been able to maintain good contact with students after quickly addressing their families’ access to technology. “Online learning is only as good as the ability to communicate with the kid,” Brock said. “Our most immediate challenge was getting kids online — laptops, Chromebooks, tablets, smartphones. Comcast started to supply free service, but we worried about how to get families set up.”

Study Skills

Despite the initial difficulties, schools promptly shifted into high gear, finding solutions to these new problems, getting creative with versatile approaches to instruction, and addressing an unprecedented catalogue of out-of-classroom needs as families quarantined together.

“Our teachers, school leaders, staff, and district leaders did everything they possibly could to meet the needs of students and families which changed, literally overnight. And they continue to do so,” explains Ragsdale. “I have been incredibly thankful to see our entire community rally … [Cobb Schools Foundation] raised over $200,000 for devices for students who did not have one at home. …Our community has helped serve over 300,000 meals for students whose primary food source is a school building. In a way most communities cannot say, our schools are the backbone of our community and our community is the backbone of our schools.”

Brock agrees, “When our doors close, our kitchens close, and a hungry child cannot learn. We sent meals out on our buses with the bus drivers, delivering almost 250,000 meals to the regular bus stops. Parents were happy to get food, but the kids were excited to wave at their bus driver! We also put hotspots on a handful of buses which could then travel to certain spots [for students to use] … Bus drivers could answer questions about how to log on correctly and answer other questions.”

Progress Reports

Maintaining connection with students presented a potential setback when following safe-distancing guidelines to mitigate the spread of the virus, yet remained a crucial element of effective education. These education professionals cleared that hurdle time and again with novel methods for reaching their pupils.

“Teachers and faculty, and even principals, have been calling around and making sure that kids were okay,” Brock said. “The ever-changing guidelines seem daunting. We’re really listening to input, and polling staff, faculty, parents, and kids to get honest answers about what works and what doesn’t.” Superintendent Ragsdale expressed praise for enthusiastic educators: “There are so many, I do not want to highlight one without being able to highlight them all. There is a new story of a teacher impacting the lives of our students every day on our social media feeds and on our website. Just last month, over 7,000,000 people saw or read a story about how Cobb teachers get creative and inspire students.”

At Whitefield, a faith-based, covenant Christian school, establishing a way to implement a spiritual platform ranked preeminently. Brannon lauds the extensive school involvement, which achieved that goal far beyond what they hoped. “Everyone rallies around a focus of training the students in an uplifting way,” she said. “Teachers give morning devotionals through Zoom and Google Classroom, a daily email sends a friendly face with inspiration/motivation to keep everyone going, our Whitefield Community Journal reaches out to our entire community — faculty, board, staff, students, parents, grandparents, teachers, alumni — posting stories from individuals.”

Homework

Necessity has long been the mother of invention, and the educational alternatives explored during this health crisis preview a possible lead to long-term shifts in instruction. When educational support teams assess measures taken at this juncture, they also gauge future strategies for evolving learning models. Ragsdale clarifies the County’s position saying: “Before anyone had heard of COVID-19 and before school buildings in Cobb County were closed, we had begun implementing an education model which is less concerned with grades and formulas and more concerned with what parents care about — knowing what your student knows and supporting what they do not. We have been committed to supporting the transition from ‘education’ to ‘learning.’ As a big part of our COVID-19 response, we are more committed than ever to learning, which is less concerned with where and how, and more with if students are learning and what we are doing to support learning.”

“Some kids did very well and some didn’t, which forces all of us to address whether we shift a paradigm of education,” Brock added. “It’s showing us that there are many ways to use technology in a positive way, as well as to value human connection/conversation. School is often the one constant for the student and now that’s changed. As we prioritize the education of our children and the safety of our community, we ask parents for partnership, trust, and grace — we will do the best we can with what we know, while fully admitting that we don’t have all the answers.”

Whitefield acknowledges that the situation affects how the school moves forward academically. Administrators plan to use this experience to examine what works for individual students. “Because we are a private school that runs PreK-12, we see the issues and have the unique opportunities to see the various impacts even within the same family,” Brannon contends. “Our new lower-school building is scheduled to open this fall and we hope to celebrate that within these new parameters.”

Final Lessons

Teachable moments surged in torrents during these difficult times, but Cobb educators view the deluge as a fount from which students will sip for years to come. “A big lesson in this,” says Brock, “is that we don’t always know what’s going to happen and we need to be agile.”

Ragsdale agrees, “I think students have already shown they have learned the lesson we all talked about before the pandemic and that is resilience. It is important to learn, but it is more important to be ready and able to use what you know in a world which is rapidly changing … a lesson many adults take a lifetime to learn.”

Brannon repeats the message that her school has been able to convey about the unconditional nature of personal faith: “Even without being able to gather together as a physical group, we’ve sent out loving care to the community — all with the focus of our faith in Jesus Christ. Most of our community knew this, because that is why they chose Whitefield, but they weren’t aware how deep it ran and how fully we would be able to offer that.”

Class Dismissed

As we look to the immediate future with hope for a return to a routine, Cobb students and teachers encourage us all with their irrepressible spirit. Our “new normal’ can be glimpsed through the positivity of dedicated professionals and enterprising youth ready to turn an unexpected predicament into a promising new perspective.

Financial agencies confirm Cobb County’s AAA rating for 24th straight year

Financial rating firm Fitch Ratings recently confirmed Cobb County’s status as a “AAA” rated county for the 24th straight year. This represents the highest rating possible for the county’s financial outlook. Other rating agencies have indicated they will also follow suit. The Fitch Ratings analysts cited Cobb County’s history of conservative budgeting and proactive measures in the face of an uncertain economic future caused by the coronavirus pandemic.

“The county is well-positioned to withstand the current period of economic weakness due to its sound reserves and superior inherent budget flexibility,” the
agency said in a news release.

“The fact that we had our AAA rating reaffirmed during the most challenging economic time in a dozen years shows the fiscal soundness of the county,” Cobb
Chairman Mike Boyce said. “It is a tribute to our staff, the board and our work with the community to make sure we continue to show diversity in our county’s
economic base.”

Getting Back To Normal

Local officials and businesspeople provide insight into our economic recovery

Many of us pay little attention to the ebbs and flows of the U.S. economy. Frankly, it can be difficult to understand, and even more difficult to predict. These days, however, you may be paying closer attention since the COVID-19 pandemic exacerbated an economic decline at a pace that never has been recorded. Thus, you may have read that many economists are hopeful as they see a recovery happening sooner than projected. Consumer spending is up. The housing industry remains strong. And manufacturing activity is on the upswing. So that’s nationally, but what about locally?

As the State of Georgia emerges from the pandemic lockdown and businesses here try to return to some semblance of normal, residents and business owners will be looking for guidance on how the local economy is improving and what our economic future looks like. Therefore, Marietta.com’s partner magazine Cobb In Focus reached out to leaders in our community whom we thought could provide informed perspectives as our economy reopens.

Smyrna Mayor Derek Norton, said he is seeing his city’s resilience and generosity shine through during these tough economic times, and he noted that since the city’s finances are well-managed, Smyrna will endure the crisis well.

“I’m always optimistic, but I also realize there’s no script for this; there’s no crystal ball. We just went through our budget process for the next fiscal year, and it’s truthfully a little bit of a guessing game. Nobody knows what’s ahead of us. …So we budgeted very conservatively, with 20- to 25-percent cuts. …Thankfully, we had a lot of years of fiscal responsibility and good stewardship of taxpayer money, so we’re in a good position to deal with a time like this. …I’m hopeful. Good things come out of bad situations, and I think one of the good things that has come to the forefront here in this city is the generous spirit this community has.”

Mayor Norton is referring to Support Smyrna, a program launched with the assistance of the Smyrna Public Safety Foundation and other civic organizations to provide food assistance to those in need during the pandemic. Residents have been contributing to a fund that provides grocery store gift cards to those in need. As of press time, the mayor said the community has donated nearly $200,000. Learn how you can assist at smyrnaga.gov.

Daniel M. Cummings, economic development manager, Department of Development Services, City of Marietta, said his city is fortunate to have a diverse economy, which somewhat diminished the overall economic impact the virus has forced upon other local economies. However, he is cautious about overstating any potential recovery predictions.

“What we saw during COVID-19 was a number of new projects hitting pause with many adopting a “wait and see” mindset. Despite this, Marietta has continued to have strong activity. Our permitting has not seen a decline, with residential being particularly strong. We have had a number of recent rezonings, and our staff also has been working with a number of project inquiries looking for space across different sectors. These are all positive indicators that we hope to see continue to move forward. As our retail and restaurants have reopened, there has been a lot of enthusiasm from the community which has been great to see. The Marietta business community has a lot of people rooting for its success. Our team has been working with our partners to connect our businesses to the available resources and provide support to help get them back on track.”

Holly Quinlan, president/CEO of Cobb Travel & Tourism, said recovery will not happen overnight for tourism in Cobb, but she’s optimistic that through new programs and an emphasis on health and safety, the tourism economy will bounce back.

“The industry of tourism has been severely impacted by the COVID-19 pandemic. Tourism is an economic engine and the number-one industry in Cobb. The return of tourism will be critical to our community’s economic recovery.

“Cobb is already seeing some attractions reopen, restaurants offering more dining options, and youth sports being played. These are all positive signs, but we still have a long path ahead to restart and re-energize all of Cobb’s tourism entities.

“As Cobb Travel & Tourism (CT&T) implements a recovery strategy for Cobb’s tourism community, we will focus on how to communicate safety for residents and visitors, while also positioning our hotels, attractions, restaurants, and venues for success. Safety has always been a priority, but now it will be even more important to clearly communicate the industry’s efforts. Additionally, CT&T will be intentional about packaging tourism experiences for all comfort levels, offering options throughout the county.

“Recovery is not an overnight process for any industry, especially tourism, but it will happen as we all work together to provide the best experience for residents and visitors alike.”

Sharon Mason, president/CEO, Cobb Chamber, said the Chamber already is seeing signs of recovery in Cobb and its own recovery taskforce has been focused solely on helping local businesses find assistance to keep their people employed.

“The COVID-19 pandemic has been extremely difficult for so many businesses and individuals, but we are seeing signs of recovery. The Cobb Chamber has been focused on working with all of our government and community partners to stimulate economic recovery through providing resources, advocacy, and support throughout this crisis and we’ll continue to do that. So far, more than 10,000 Cobb-based companies across many industries received PPP (Payroll Protection Program) through the CARES Act and this has helped these companies to get back to business.

“With the small business grant opportunity through Cobb County Government and SelectCobb, we will be able to help many more small businesses in Cobb weather this storm and retain their workforce. Our economic recovery taskforce has been focused on seeking more grant opportunities as well as helping businesses reopen safely, and many more businesses have been opening more recently. Also, with Georgia as the number-one state to do business, we are projected to recover faster than other states. In fact, our SelectCobb team has seen a significant increase in companies considering relocating to Cobb from another state since the pandemic began. With new companies bringing jobs and investment to Cobb, we will recover much faster.”

Roger Tutterow, KSU professor of economics and director of the Econometric Center in KSU’s Coles College of Business, says that forecasting our economic outlook with the uncertainty of Covid-19 can be challenging, but offers this insight.

“It is clear that both output and employment numbers were decimated in the second quarter. The general consensus is that the economy should be forming a bottom. However, the strength of the recovery is contingent on infection rates falling, government restrictions moderating and increased consumer confidence. The risk of a second round of infections is still a real possibility. And it is still uncertain how businesses behave as fiscal stimulus fades.”

Trey Sanders, regional president, Brasfield & Gorrie, said lessons learned in the economic crisis of 2008-09 helped the construction firm better weather the current crisis.

“The balance of 2020 can be summed up as a time of proceeding with caution. Because construction was deemed an essential business, we are fortunate that our work continued, which allowed us to keep our people busy, particularly with the large number of major projects we already had underway. Currently, we are still seeing large commercial office and hospitality projects proceed, despite the short-term changes in behavior that have challenged those sectors. The current climate feels markedly different than 2008 to 2009, and lessons that were learned in that time have put many in a better position financially to weather the current challenges than the recession a decade ago.”

Brian Albrecht, president/CEO, Credit Union of Georgia, said his industry doesn’t expect to see a impact from the virus until later this year, but that his company is well positioned to endure.

“We, like most individuals and businesses are cautiously optimistic about the reopening of our economy. Every day on the way to work, I see more and more cars on the road, which is a good sign. Credit Unions are considered an essential business, and while the way we have engaged with our members has changed, we never closed. We have been here, eagerly serving our local communities during this uncertain time and like most Credit Unions, we offered payment deferrals and other assistance to our members. Given the steps we have taken to support our members and communities, we do not expect to experience the adverse financial impact of the coronavirus until later in 2020.

“While we are well positioned to weather the storm, we are currently anticipating that it will be early 2021 before we have a true idea of the financial impact, and we are expecting mid-year 2021 to be a positive turning point. We hope we are wrong and the economy is in much better shape than the economists are predicting by year-end, but I think this recovery is going to take some time. The Credit Union Industry is healthy, but with any recession there will be some challenges. The pandemic has led to lower interest rates and we are likely to remain in this low rate environment for a relatively long period of time, which will lead to lower margins. Lower margins coupled with the potential for increased loan losses and non-performing assets will lead to a few Credit Unions being stressed. However, Credit Union of Georgia and the Credit Union Industry are both on solid financial footing and we look forward to seeing our members face to face once again.”

Cynthia T. Reichard, executive vice president, Arylessence, said that her company, which designs fragrances and flavors for many consumer brands, has been able to keep its staff employed. But she knows that many smaller companies have been less fortunate. However, with continued local, state, and federal support, Reichard sees recovery on the horizon for Cobb County and beyond.

“Arylessence is proud to have kept our employees not only safe and protected, but productive and employed during this difficult time. We recognize the challenges businesses have faced varies from industry to industry and we empathize with the small businesses and sectors in our community that have taken a harder hit during the pandemic. We believe with an attentive focus on CDC safety guidelines, diligence with heightened workplace hygiene practices, and with a united spirit, our county and state will begin to experience positive economic improvements in the near term. The strategic support at the state, local, and federal levels currently offered to help businesses get back on their feet definitely gives us an edge in comparison to global competitors, and we have additional confidence that locally Cobb County will see an improving business environment — particularly as we move further into 2021. With that said, we believe it will take several years to get back to pre-pandemic levels and a continued focus on initiatives supporting business is critical to this recovery.”

Peter Heintzelman, president/CEO of Cobb EMC, believes 2021 will bring with it a strong economic recovery.

“While uncertainty is the economic word of the balance of 2020, I am mildly optimistic of a strongly trending recovery. Despite the record length of the most recent economic expansion, most economists prior to COVID-19 could find few structural faults causing an impending recession, and the smart ones pointed to an outside event as the main risk (i.e. trade war) and they were right for reasons most did not foresee. Many of those fundamentals such as housing and spending are showing resiliency, interest rates are lower, and I believe we can get people back to work more quickly than in an economically-caused recession. We will be challenged throughout 2020 with uncertainty and perhaps a fall COVID-19 second wave, but I believe 2021 will be a strong recovery year.”

Tracy Rathbone Styf, executive director, Town Center CID, see the value in how corporations have adapted to a remote workforce.

“We’ve learned from remote working how to be flexible and creative, not just in our communication style, but in project coordination. We collaborate with several organizations to drive change in our communities and now we know that our progress doesn’t have to be slowed down by physical limitations. I think as the economy opens back up, we will see the application of remote work concepts help us develop more efficient, safer, and enjoyable environments. Additionally, infrastructure projects have been very efficient because of fewer vehicles on the roads. Now that people are seeing the benefits of flexible meetings and work-from-home lifestyles, it’s possible that construction will be able to complete projects quicker in the future.”

Curbside Popcorn Pickup at Picture Show at Merchant’s Exchange

Picture Show knows that one of the best parts of going to the movies is fresh popcorn. They want to help you take your movie night to the next level by offering your favorite salty treat to go. You can now get fresh movie theatre popcorn safely and contact-free from Picture Show at Merchant’s Exchange this weekend.

Get an XL bag of popcorn (equalling more than 2 popcorn tubs) free salt and butter on the side for just $7.49.  Curbside pickup is available for pre orders only using the link below.

Date:
Friday, May 15, 2020 from 3pm to 6pm
Saturday, May 16, 2020 from 3pm to 6pm
Sunday, May 17, 2020 from 2pm to 5pm

Address:
Picture Show at Merchant’s Exchange
4400 Roswell Rd.
Marietta, GA 30062

Parking:
Curbside pickup only. Directional signage is provided on premises.

For more information, please call (770) 321-7818 or visit https://picture-show-entertainment.myshopify.com

New Park To Bring Crowds And Business Opportunities To Downtown Powder Springs

The City of Powder Springs will soon have a new park and special event space right in the heart of downtown. The as-yet-unnamed park is the culmination of a $3.7-million redevelopment. The one-acre space features an amphitheater, splash pad, and climbing structure. The original opening celebration was supposed to take place in May, but has been pushed to September because of the COVID-19 pandemic.

But let’s concentrate on the positive: Powder Springs has a great, new outdoor space for concerts, movie nights, and other events. And you can help the city celebrate this new park from September 11-13 during the “Bringing The Sea To Powder Springs” Seafood Festival. “Our seafood festival will be a unique addition to Cobb County’s event calendar, and with its featured musicians, juried arts and crafts vendors, plenty of fresh seafood from Georgia’s coast, a beer & wine garden, and more, we are excited about having a top-quality event for people of all ages to enjoy,” said Powder Springs Parks Director Jeff Crowder. “We are proud to have a partnership with Robin Roberts Promotions to make the seafood festival an annual event for our residents as well as bringing in visitors to our beautiful city.”

In addition to the food from local and regional vendors, the festival will include live entertainment as well as local artisans showcasing their wares. Additionally, there will be a silent auction benefiting the Powder Springs Youth Foundation. The money will be used to fund an annual summer camp, which is designed to provide a quality educational as well as recreational experience for the youth at an affordable price. Items still can be donated for the auction. Volunteers can pick up the items from your home and leave a tax donation sheet behind for your convenience. Just visit bringingtheseatothesprings.com for more information.

The new outdoor space, located at 4485 Pine View Drive, is the only park within downtown Powder Springs, so it is sure to become a favorite destination for locals and tourists alike. The city is planning to host several events and activities throughout the year that includes “brown bag” lunchtime concerts, holiday celebrations, cultural events, and more. Plus, there are plenty of Elm trees to provide shade for family (or romantic) picnics.

The park is part of a larger plan to bring new business to the downtown area. The green space should attract new development and new shops, the city says, as business owners see increasing crowds from the local events, as well as the hikers and joggers from the nearby Silver Comet Trail who stop by the new park and patronize the city’s business along the way.

“Part of what we have been told by consultants and in all of our planning is we have to have people living in the downtown, and that means density and creating walkability in the downtown. We believe that we needed to make Powder Springs a destination, and the park, obviously, would help with that,” said Powder Springs Mayor Al Thurman. “If we can get people parking here as a trailhead and going onto the Silver Comet, we believe that would help spear walkability in the downtown and hopefully will create a daytime and a nighttime population for the downtown.”

A new nearby business, Rooted Trading Company on Marietta Street, is working to schedule its opening in anticipation of the park crowds. The business is housed in a renovated general store that dates back to 1860. The store will feature a variety of local and branded merchandise, as well as grab-and-go foods and beverages, bicycle and boat rentals, and adventure services like guided fishing trips, downtown Powder Springs tours, and Silver Comet tours.

“It has been very exciting watching the construction progress in anticipation of the park opening,” Crowder said. “As a child growing up in the Powder Springs community, I would have loved to have had a park like this to go to with my family and friends. It will be a popular place to relax and enjoy the downtown district for many years to come.”

Comcast Responds to COVID-19

Comcast reports that it is working hard during the pandemic to keep its customers connected. The company also has committed $500 million to support employees where operations have been closed or impacted. Additionally, Comcast is offering free online educational resources for kids in cooperation with Common Sense Media. For details on these efforts and other Comcast initiatives, visit comcast.com.

NW Metro Atlanta Habitat for Humanity Donates Masks

The NW Metro Atlanta Habitat for Humanity has donated more than 1,000 N95 masks to Cobb & Douglas Public Health. The home-building charity recently found a pallet of these masks in its Smyrna warehouse. The masks will protect Cobb & Douglas Public Health workers who are fighting the COVID-19 virus here in Cobb.

 

Cumberland CID: I-75 Express Lanes are Working

According to a recent report from the Cumberland CID, the I-75 Northwest Corridor Express Lanes are proving effective. In its first year alone, the corridor has seen a one-hour reduction in rush hour commutes and more than seven million commuters. Additionally, those express lanes are 20-percent faster than the general-purpose lanes during peak travel times.